HOOVES & PAWS
Rescue of the Heartland
is a nonprofit that focuses on horses,
mules, and dogs.
I wanted the logo to mean something so in my sketches I focused on meaning. The red cross is a symbol of help and aid, but in the context is being used it also means “and” so I wanted the animals around it almost embracing it with their bodies. The blue is a very cold color ( most of the animals have been abused so most take time to warm up.)